What to do when you’re the most miserable city in America?

most miserable city in the us

Since this is my ‘What is Marketing’ week I thought a sample of a good marketing campaign would be nice. Forbes recently ranked Cleveland as the most miserable city in America. Positively Cleveland, Cleveland’s Tourism Board, didn’t like this and got a bunch of improv people together and created a funny marketing campaign. According to Tami Brown, Positively Cleveland’s vice president of marketing, the day the article came out they started working on a video to counteract Forbes’ statement.