YouTube and Target join forces for the holidays

Are you looking for ideas to host the perfect Christmas dinner, find gifts or are you just looking for some holiday tips?

YouTube and Target have just the site for you! YouTube has partnered up with Target to, as they state, bring you a channel full of videos from YouTube partners who know how to master every element of the holiday season.
The channel is called Holiday Solutions and it’s filled with many useful videos about cooking, party planning and creative gift ideas.

YouTube Target, Holiday Solutions

They have even managed to get Food Network Chef Alton Brown involved. You can post your Thanksgiving recipe questions on the channel and he will be answering the most interesting one’s in a special video series.

I think that YouTube and Target did an excellent job with the site. A nice way for Target to use Social Media. Not only does the site contain lots of useful videos it also has various direct links to the online Target store. Tjongolongo! I think this site is an interesting one to watch and see how much people will like it. This might be something for other companies to look into for their business as well. Link your content to what is useful out there in YouTube land!

What is your view on this Social Media partnership? Is it a hit, miss or maybe?